Standards
We start by defining standards. What are standards? This is a list of products that should be in the store. In AMPER, we have the ability to define many standards and assign them to stores/chains of stores. Based on the standard, at a later stage, the system will be able to suggest what is missing in a given store. This is based on the photos taken / shelf analysis and combining it with the standard that applies in the store. In short, it looks like this:
- the sales department signs a contract with Shop A for the presence of goods A, B and C
- we add a standard in which we specify that a given store should have product A, B and C
- our merch periodically arrives at the point and takes photos of the store shelves where our products should be located
- AMPER analyzes photos – detects products in the photos taken
- based on the analysis of shelf photos and the defined standard, a suggested order is generated, which will be shown to the sales representative during the next visit
Step one, we add a standard
We define the name and description
We define contractors assigned to the standard
We establish a list of products as standard
Merchandising visit
Once the standards are defined, the representative can start performing actions. In addition to shelf analysis through photos, a number of other tools are available, such as:
- quantitative reporting of the presence of goods in the store
- surveys
- tasks
Let’s move on to analyzing the photos of the shelf. The representative has the ability to add photos to each visit through the photo manager. This is a quick and simple operation.
We choose a photo
Photo analysis
After the representative visits and sends the photos to the server, the photos are analyzed for the presence of products. If a product is found on the shelf, it is marked.
As a result of the marking, a product presence report is created. Based on this report and the previously introduced standard, AMPER prepares an order suggested for a given point (the difference between the products that should be, i.e. the standard, and what was found in the photos).
